@font-face{
  font-family:"Instrument Serif";
  src:url("assets/fonts/InstrumentSerif-Regular.woff") format("woff"), url("assets/fonts/InstrumentSerif-Regular.ttf") format("truetype");
  font-style:normal;font-weight:400;font-display:swap;
}
@font-face{
  font-family:"Instrument Serif";
  src:url("assets/fonts/InstrumentSerif-Italic.woff") format("woff"), url("assets/fonts/InstrumentSerif-Italic.ttf") format("truetype");
  font-style:italic;font-weight:400;font-display:swap;
}

:root{
  --bg:#0A0A0B;
  --surface:#141415;
  --surface2:#1B1B1D;
  --text:#F5F4F2;
  --muted:#9C9A97;
  --body-text:#C9C7C4;
  --crimson:#E4283A;
  --crimson-soft:#FF7A85;
  --crimson-hover:#C71F30;
  --line:rgba(245,244,242,.09);
  --font-display:"Clash Display",sans-serif;
  --font-accent:"Instrument Serif",serif;
  --font-body:"Manrope",sans-serif;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--text);font-family:var(--font-body);line-height:1.6;font-weight:400;position:relative;opacity:0;transition:opacity .4s ease}
body.loaded{opacity:1}
body::before{
  content:"";position:fixed;inset:0;pointer-events:none;z-index:1;opacity:.5;
  background-image:radial-gradient(rgba(245,244,242,.035) 1px, transparent 1px);
  background-size:3px 3px;
}
.wrap{max-width:1160px;margin:0 auto;padding:0 clamp(20px,5vw,60px)}
h1,h2,h3,h4{margin:0;font-family:var(--font-display);font-weight:600;line-height:1.06;letter-spacing:-0.01em}
em{font-style:italic;font-family:var(--font-accent);color:var(--crimson-soft);font-weight:400}
p{margin:0}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}

/* nav */
.nav{position:sticky;top:0;z-index:50;background:rgba(10,10,11,.75);backdrop-filter:blur(12px);border-bottom:1px solid var(--line)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;height:78px}
.nav-logo{font-family:var(--font-display);font-weight:600;font-size:1.2rem}
.nav-logo em{color:var(--crimson-soft)}
.nav-links{display:flex;align-items:center;gap:32px;font-size:.92rem;color:var(--muted)}
.nav-links a{padding-bottom:3px;border-bottom:1px solid transparent}
.nav-links a.active{color:var(--text);border-bottom-color:var(--crimson)}
.nav-links a:hover{color:var(--text)}
.nav-cta{display:inline-flex;align-items:center;justify-content:center;line-height:1;background:var(--crimson);color:#fff!important;padding:11px 22px;border-radius:8px;font-weight:600;font-size:.88rem;transition:background .2s ease;border-bottom:none!important}
.nav-cta:hover{background:var(--crimson-hover)}
.nav-toggle{display:none;background:none;border:none;color:var(--text);font-family:var(--font-body);font-size:.9rem;cursor:pointer}
@media(max-width:780px){
  .nav-links{display:none}
  .nav-links.open{
    display:flex;flex-direction:column;align-items:flex-start;gap:18px;
    position:absolute;top:78px;left:0;right:0;background:var(--bg);
    padding:24px clamp(20px,5vw,60px) 30px;border-bottom:1px solid var(--line)
  }
  .nav-toggle{display:block}
}

/* hero */
.hero{padding:clamp(60px,9vw,110px) 0 clamp(40px,6vw,60px);position:relative;overflow:hidden}
.hero::before{
  content:"";position:absolute;top:-220px;right:-180px;width:600px;height:600px;
  background:radial-gradient(circle, rgba(228,40,58,.22), transparent 70%);
  filter:blur(10px);pointer-events:none;
}
.hero-inner{position:relative}
.kicker{font-size:.88rem;color:var(--muted);margin-bottom:22px}
.hero h1{font-size:clamp(2.5rem,6.2vw,4.4rem);max-width:17ch}
.hero .lede{margin-top:24px;max-width:50ch;font-size:1.12rem;color:var(--body-text)}
.hero-actions{margin-top:34px;display:flex;gap:16px;flex-wrap:wrap;align-items:center}
.btn{display:inline-flex;align-items:center;justify-content:center;line-height:1;gap:8px;padding:14px 26px;border-radius:8px;font-weight:600;font-size:.95rem;transition:transform .15s ease,background .2s ease,color .2s ease,border-color .2s ease;cursor:pointer;border:none}
.btn-primary{background:var(--crimson);color:#fff}
.btn-primary:hover{background:var(--crimson-hover);transform:translateY(-1px)}
.btn-text{color:var(--muted);border-bottom:1px solid var(--line);border-radius:0;padding:14px 0}
.btn-text:hover{color:var(--text);border-color:var(--muted)}

.stats{margin-top:60px;display:grid;grid-template-columns:repeat(3,1fr);gap:2px;background:var(--line);border:1px solid var(--line);border-radius:14px;overflow:hidden}
.stat{background:var(--surface);padding:26px 24px;transition:background .25s ease}
.stat:hover{background:var(--surface2)}
.stat .n{font-family:var(--font-display);font-size:2.2rem;font-weight:600;color:var(--crimson-soft)}
.stat .l{color:var(--muted);font-size:.85rem;margin-top:6px}
@media(max-width:700px){.stats{grid-template-columns:1fr}}

/* page hero (sub-pages) */
.page-hero{padding:clamp(50px,8vw,86px) 0 clamp(20px,4vw,30px)}
.page-hero .lede{margin-top:18px;max-width:56ch;color:var(--body-text);font-size:1.05rem}

/* sections */
section{padding:clamp(50px,7vw,90px) 0;border-top:1px solid var(--line)}
.section-num{font-size:.85rem;color:var(--crimson-soft);margin-bottom:14px;font-weight:600}
.section-head{display:flex;justify-content:space-between;align-items:flex-end;gap:24px;flex-wrap:wrap;margin-bottom:44px}
.section-head h2{font-size:clamp(1.8rem,3.6vw,2.5rem);max-width:22ch}
.section-head .note{color:var(--muted);max-width:34ch;font-size:.96rem}

/* scroll reveal */
.reveal{opacity:0;transform:translateY(18px);transition:opacity .7s ease, transform .7s ease}
.reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}}

/* service icons */
.service{display:grid;grid-template-columns:56px 1fr 1.2fr;gap:24px;padding:28px 0;border-top:1px solid var(--line);align-items:start;transition:padding-left .25s ease,border-color .25s ease}
.service:hover{padding-left:8px;border-color:rgba(228,40,58,.35)}
.service:last-child{border-bottom:1px solid var(--line)}
.service .icon{width:40px;height:40px;border:1px solid var(--line);border-radius:10px;display:flex;align-items:center;justify-content:center;color:var(--crimson-soft);transition:border-color .25s ease,background .25s ease}
.service:hover .icon{border-color:var(--crimson);background:rgba(228,40,58,.08)}
.service .num{color:var(--muted);font-weight:600;font-size:.9rem;display:none}
.service h3{font-size:1.4rem}
.service p{color:var(--body-text);font-size:.98rem}
.service .tags{margin-top:12px;display:flex;gap:8px;flex-wrap:wrap}
.tag-pill{font-size:.74rem;padding:4px 11px;border:1px solid var(--line);border-radius:100px;color:var(--muted)}
@media(max-width:720px){.service{grid-template-columns:1fr;gap:10px}.service:hover{padding-left:0}}
.service.wide{grid-template-columns:56px 1fr}

/* featured work / case study */
.feature-card{border:1px solid var(--line);border-radius:16px;overflow:hidden;background:var(--surface);transition:border-color .25s ease,transform .25s ease}
.feature-card:hover{border-color:rgba(228,40,58,.35);transform:translateY(-3px)}
.feature-top{padding:28px 32px;display:flex;justify-content:space-between;align-items:center;border-bottom:1px solid var(--line)}
.feature-top .name{font-family:var(--font-display);font-weight:600;font-size:1.1rem}
.tag-live{font-size:.8rem;color:var(--crimson-soft);background:rgba(228,40,58,.12);padding:5px 12px;border-radius:100px}
.feature-body{padding:32px}
.feature-body h3{font-size:1.7rem}
.feature-body p{margin-top:16px;color:var(--body-text);max-width:60ch}
.feature-body ul{padding-left:18px;margin-top:16px;color:var(--body-text)}
.feature-body li{margin-bottom:6px}
.feature-meta{margin-top:22px;display:flex;gap:24px;flex-wrap:wrap;font-size:.78rem;color:var(--muted)}
.feature-meta b{color:var(--text)}

/* browser-window site preview */
.browser-mock{margin:0 32px 32px;border:1px solid var(--line);border-radius:10px;overflow:hidden;background:var(--surface2)}
.browser-bar{height:38px;display:flex;align-items:center;gap:7px;padding:0 14px;border-bottom:1px solid var(--line)}
.browser-bar i{width:8px;height:8px;border-radius:50%;background:var(--line);display:block}
.browser-bar span{margin-left:10px;font-size:.72rem;color:var(--muted)}
.site-preview{padding:30px 34px;min-height:180px;background:
  radial-gradient(circle at 85% 20%, rgba(228,40,58,.12), transparent 55%), var(--surface2)}
.site-preview .sp-nav{display:flex;justify-content:space-between;font-size:.7rem;color:var(--muted);letter-spacing:.04em;margin-bottom:34px}
.site-preview .sp-headline{font-family:var(--font-display);font-size:clamp(1.5rem,3vw,2.1rem);line-height:1.05;max-width:14ch}
.site-preview .sp-line{width:110px;height:1px;background:var(--line);margin-top:22px}

.soon-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:16px;margin-top:20px}
.soon{border:1px dashed var(--line);border-radius:14px;padding:26px;min-height:120px;display:flex;flex-direction:column;justify-content:space-between;color:var(--muted);transition:border-color .25s ease}
.soon:hover{border-color:rgba(228,40,58,.4)}
.soon .dotline{font-size:.78rem;display:flex;align-items:center;gap:8px}
.soon .dotline::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--crimson)}
.soon strong{color:var(--text);font-family:var(--font-display);font-weight:500;font-size:1.05rem}
@media(max-width:700px){.soon-grid{grid-template-columns:1fr}}

/* testimonial placeholders */
.testi-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:20px}
.testi{border:1px dashed var(--line);border-radius:14px;padding:26px;min-height:170px;display:flex;flex-direction:column;justify-content:space-between}
.testi-real{border-style:solid;border-color:rgba(228,40,58,.35);background:var(--surface)}
.testi-real .q{color:var(--body-text);font-style:normal}
.testi-real .who{color:var(--crimson-soft);font-weight:600}
.testi .q{color:var(--muted);font-style:italic}
.testi .who{color:var(--muted);font-size:.85rem;margin-top:14px}
@media(max-width:760px){.testi-grid{grid-template-columns:1fr}}

/* process */
.process{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.process-step{border-top:2px solid var(--crimson);padding-top:16px}
.process-step .p-num{font-family:var(--font-display);color:var(--crimson-soft);font-weight:600;font-size:1.3rem}
.process-step h4{font-size:1.05rem;margin-top:8px}
.process-step p{margin-top:8px;color:var(--muted);font-size:.92rem}
@media(max-width:820px){.process{grid-template-columns:1fr 1fr}}
@media(max-width:520px){.process{grid-template-columns:1fr}}

/* contact */
.contact-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:60px}
.contact-channels{display:flex;flex-direction:column}
.channel{padding:22px 0;border-top:1px solid var(--line);display:flex;justify-content:space-between;align-items:center}
.channel:last-child{border-bottom:1px solid var(--line)}
.channel .ch-label{font-size:.8rem;color:var(--muted)}
.channel .ch-value{font-family:var(--font-display);font-weight:600;font-size:1.1rem;margin-top:4px}
.channel .ch-go{color:var(--crimson-soft);font-weight:600;font-size:.88rem}

.field{margin-bottom:20px;display:flex;flex-direction:column;gap:8px}
.field label{font-size:.82rem;color:var(--muted)}
.field input,.field textarea,.field select{
  border:none;border-bottom:1px solid var(--line);background:transparent;
  padding:10px 2px;font-family:var(--font-body);font-size:1rem;color:var(--text)
}
.field select option{background:var(--surface);color:var(--text)}
.field input:focus,.field textarea:focus,.field select:focus{outline:none;border-bottom-color:var(--crimson)}
.field textarea{resize:vertical;min-height:90px}
@media(max-width:800px){.contact-grid{grid-template-columns:1fr;gap:40px}}
.form-status{margin-top:16px;font-size:.9rem;min-height:1.4em}
.form-status.success{color:var(--crimson-soft)}
.form-status.error{color:#ff9d9d}

/* FAQ */
.faq details{border-bottom:1px solid var(--line);padding:22px 0}
.faq summary{cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;font-weight:600;font-size:1.05rem}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";color:var(--crimson-soft);font-size:1.4rem;font-weight:400;margin-left:20px}
.faq details[open] summary::after{content:"\2212"}
.faq details p{margin-top:14px;color:var(--body-text);max-width:65ch;font-size:.96rem}

/* cta box */
.cta-box{border:1px solid var(--line);border-radius:18px;padding:clamp(36px,6vw,60px);background:radial-gradient(circle at 20% 20%, rgba(228,40,58,.10), transparent 60%)}
.cta-box h2{font-size:clamp(1.8rem,4vw,2.6rem);max-width:16ch}
.cta-box .lede{margin-top:16px;color:var(--muted);max-width:44ch}
.cta-box .hero-actions{margin-top:28px}

/* footer */
footer{padding:44px 0 30px;border-top:1px solid var(--line)}
.foot-top{display:flex;justify-content:space-between;gap:40px;flex-wrap:wrap}
.foot-blurb{max-width:340px;color:var(--muted);font-size:.92rem;margin-top:14px}
.foot-cols{display:flex;gap:60px;flex-wrap:wrap}
.foot-col h5{font-size:.8rem;color:var(--muted);font-weight:600;margin-bottom:14px}
.foot-col a{display:block;color:var(--body-text);font-size:.92rem;margin-bottom:10px}
.foot-col a:hover{color:var(--text)}
.foot-bottom{margin-top:40px;padding-top:20px;border-top:1px solid var(--line);color:var(--muted);font-size:.82rem;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px}

/* scroll-spy rail */
.rail{
  position:fixed;right:26px;top:50%;transform:translateY(-50%);z-index:40;
  display:flex;flex-direction:column;gap:16px;
}
.rail a{
  display:flex;align-items:center;gap:10px;font-size:.78rem;color:var(--muted);
  transition:color .2s ease;
}
.rail a::before{
  content:"";width:7px;height:7px;border-radius:50%;border:1.5px solid var(--muted);
  transition:background .2s ease,border-color .2s ease;flex-shrink:0;
}
.rail a span{
  opacity:0;transform:translateX(6px);transition:opacity .2s ease,transform .2s ease;
  white-space:nowrap;
}
.rail a:hover span,.rail a.active span{opacity:1;transform:none}
.rail a.active{color:var(--text)}
.rail a.active::before{background:var(--crimson);border-color:var(--crimson)}
@media(max-width:1150px){.rail{display:none}}
/* video case study grid */
.video-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;align-items:start}
.video-card{display:flex;flex-direction:column;align-items:center;gap:12px}
.video-card .instagram-media{width:100%!important;max-width:100%!important;margin:0!important}
.video-credit{font-size:.85rem;color:var(--muted)}
.video-credit b{color:var(--text);font-weight:600}
.video-soon{align-items:center;justify-content:center;text-align:center;min-height:220px}
.yt-embed{position:relative;width:100%;max-width:340px;aspect-ratio:9/16;border-radius:10px;overflow:hidden;border:1px solid var(--line);background:var(--surface)}
.yt-embed iframe{position:absolute;inset:0;width:100%;height:100%;border:0}
@media(max-width:900px){.video-grid{grid-template-columns:1fr}}
/* focus visibility */
a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible,select:focus-visible,summary:focus-visible{
  outline:2px solid var(--crimson-soft);outline-offset:2px
}